Star cricketer Virat Kohli is Vivo’s brand ambassador. He was appointed as the brand ambassador in August 2022. He joined the other two brand ambassadors of the smartphone brand: Aamir Khan and Sara Ali Khan.
About the Company
Vivo Communication Technology Company Limited is a Chinese multinational company that manufactures smartphones, smartphone accessories, software, and online services. It was founded in the year 2009 and is headquartered in Dongguan, Guangdong, China. Vivo expanded outside China in the year 2017 by entering the markets of Russia, Taiwan, Macau, Sri Lanka, Bangladesh, Nepal, and other countries. It entered the European market in the year 2020.
Vivo became one of the top 5 smartphone manufacturers in the world, with a market share of 8% in 2020. In the year 2022, Vivo entered the Guinness Book of World Records when its foldable smartphone Vivo X was folded more than 300,000 times over a period of 270 hours.
Vivo became the title sponsor of the cricket league IPL in 2016. It is also a title sponsor of the Indian Pro Kabaddi League. Vivo was the official smartphone brand of the 2018 and 2022 FIFA World Cup.
Currently, Vivo is present in more than 60 countries and has a user base of over 400 million users.
With a strong background in business-finance, Anantha Nageswaran is specialises in business, finance, insurance, loan investment topics writing.
