In 2022, badminton stars Lakshya Sen, Satwiksairaj Rankireddy, Kidambi Srikanth, and Chirag Shetty will join Mastercard’s Indian team as brand ambassadors. These new brand ambassadors, who include the 2022 Commonwealth Games champions in Birmingham and the Thomas Cup, will collaborate with the company to raise awareness of the security, convenience, and safety of digital payments in India.
Four badminton players have signed on with Mastercard as brand ambassadors. The company stated that this collaboration aligns with the initiatives of Digital India and the Reserve Bank of India (RBI). MS Dhoni will serve as Master Card’s brand ambassador starting in February 2020. In an endeavor to create a Less-Cash India, Mahendra Singh Dhoni (MSD) joined Mastercard’s ongoing initiatives.
About Mastercard
The second-biggest payment processing company in the world is Mastercard Inc. In addition to associated payment services, it provides various payment transaction processing options. Purchase, New York, serves as the company’s headquarters.
Mastercard collaborating with badminton.
India’s sports scene has grown more varied over time, and Mastercard’s entry into badminton coincides with this development in the country’s sports sector. To bolster its elite group of golfers—which already includes Anirban Lahiri as a brand ambassador—Mastercard signed Shiv Kapur earlier this year. Mastercard has a significant global presence in various sports, including e-sports, badminton, tennis, cricket, and soccer.
With a strong background in business-finance, Anantha Nageswaran is specialises in business, finance, insurance, loan investment topics writing.