Maruti Suzuki names Varun Dhawan as the 2018 brand ambassador for the Arena retail chain. Maruti Suzuki India has appointed Bollywood star Varun Dhawan as the brand ambassador for its Arena showroom series.
About Maruti Suzuki
The biggest manufacturer of passenger cars in India is Maruti Suzuki India Limited (MSIL), a division of Suzuki Motor Corporation, a Japanese company. Maruti Suzuki is recognized for having started the nation’s automotive revolution. The company’s operations include producing and marketing passenger cars in India.
In the Indian market, Maruti Suzuki vehicles are highly valued for their robust resale value. The company is reputable for building cars that appreciate over time, which makes them a solid option for consumers looking to get a decent deal.
Digital assistance tools were integrated into client care as Maruti Suzuki transformed its chain of retail stores into Arena showrooms. Popular models from the automaker, including the new Dzire, Swift, and Vitara Brezza, are sold retail through this sales channel.
Varun Dhawan as brand ambassador of Suzuki
The well-known actor from Sui Dhaaga will feature in an advertisement for the Maruti Suzuki sales channel that airs live on TV, digital, print, radio, and theatres. Maruti Suzuki India is working to modernize the nation’s whole retail system. The Varun Dhawan campaign aims to improve the Arena vehicle-buying experience.
According to Varun Dhawan, the newly redesigned Maruti Suzuki Arena is well-positioned to establish a strong bond with the younger, do-it-yourself demographic, who will find a welcoming and interactive vehicle-purchasing experience at this new location.
With a strong background in business-finance, Anantha Nageswaran is specialises in business, finance, insurance, loan investment topics writing.